Logistics Packaging Solutions For The E-Commerce Industry

Vipshop, China's third-largest e-commerce platform, focuses on providing users with consumer brands (such as Nike, Levi's, and Adidas) at reasonable prices. Vipshop adopts a centralized logistics management model, so they need to ship packages from warehouses across the country to customers. Therefore, an express packaging solution that can show the brand image and enhance brand awareness is very needed. Therefore, aspirature mastered challenging and important point, which is accurate color and printing.

There aren't many colors used in this design, however, going from digital colors to real colors is another matter. Thankfully, aspirature has a strict color control process and experienced colorists, so we can replicate colors in Poly Mailers. In the end, the beautiful purple courier bag scheme with the Vipshop logo was adopted by Vipshop (vip.com). The precise control of the printing color is the reason for our cooperation.